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Australia's leading animated explainer and corporate video production agency

We are Punchy Digital Media

Australia's leading award winning animated explainer and corporate video production agency

When the biggest names in Australia have a meaningful idea, they trust the Punchy team to get their message out there.

Who are Punchy Digital Media?

We are an Australian-based creative video agency with a mission to communicate meaningful ideas to help our community feel safe and informed

Get Noticed

We help you stand out by telling your distinctive story with an appealing and engaging video.

Get More Engagement

Our animated explainer and corporate videos deliver so much. They can generate excitement, inform and engage your audience, and even energise your employees.

Get Results

Want to create impact or connect with your audience? Or maybe you want a fun and stimulating approach to employee training? A Punchy explainer video will deliver, regardless of your goals.

format_quote All the videos and content you have produced is proving VERY popular. It is by far the best content ever produced by NESA. The earlier maintanance video has had over 13000 views. The maintenance video over 6000 views and the little animated desk over 2000 views already. AMAZING stuff.

Their attention to detail and cutomer service is outstanding. They provided us with a great degree of confidence at every step in the process.

Of particular note is their video and presentation animation skills and script interpretation. They are able to take complex concepts and messaging and convert them very effectively into high quality visuals/graphics. Their animation feels very current and on-trend."

Chantel Myers

Senior Communications OfficerNSW Education Standards Authority (Australian Government Agency)

Pack a Punch with your first impression:

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of marketers say video has helped increase brand awareness

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of marketers say video has helped them generate leads

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of businesses report using video as a marketing tool

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of people prefer to watch a short video to learn about a new product or service

Want to know how we can help your organisation take advantage of these stats?

Request a free quote now

What is an explainer video?

Explainer videos are all about explaining things and telling a story in a short, visually creative way. And they're one of the best tools for doing this. 96% of people wanting to learn more about a product or service do so by watching explainer videos.

With an explainer video you can

  • Explain ideas simply and with clarity
  • Hold the attention of your audience
  • Stand out from the clutter of online content
    • Whether for internal communications, employee onboarding, or building brand awareness, explainer videos are an incredibly effective way to deliver your message.


"I cannot recommend the team at Punchy Media highly enough. They were an absolute pleasure to deal with all the way through the process. The end product is a big success and has had over 40,000 views within the first month. Use their service with confidence."

Jacinta Whelan, Lead PArtner - Watermark Search International

Evergreen content that you can use again and again

One of the biggest benefits of an explainer video is that unless it's topical or time sensitive, it never grows old.

Your explainer video can stay on your site indefinitely while you can also

  • Add it as a pinned post on Facebook and Twitter
  • Add it to relevant training programs
  • Incorporate it into your employee onboarding process
    • A great explainer video will never stop delivering results.


"Punchy helped us create an engaging explainer video that not only delivered our message accurately, but also helped us win an innovation award for our project. Fantastic work from a professional team."

Adam Jacobs, Digital Project Manager - RACGP

Automate process with video

There are countless processes that can be automated through the use of explainer videos; from employee training, through to community engagement, and internal communications. And explainer videos are still available outside of business hours.

A Punchy explainer corporate video can put your organisation on centre stage and leave you free to continue working behind the scenes. Punchy explainer videos have been used to

  • Tell brand stories
  • Explain policies
  • Present and pitch to potential investors
  • Demonstrate features and uses for new software and tools
    • Automating these processes with explainer videos will free you and your team to focus on other aspects of your organisation. Saving you time. And saving you money.

What Makes Punchy Different From Other Agencies?

There are a ton of video production agencies out there and right about now you’re probably wondering why you should choose Punchy as your video partner. Well, let’s put it this way. If you’re looking for a cheap explainer video studio that will pump out cookie-cutter, templated animation in next to no time, then we’re not going to be a good fit. If, on the other hand, you’re looking for a video production agency that:

  • Takes the time to fully understand your project’s goals — we go deep with our audience research
  • Offers transparency with fixed pricing — no unexpected charges
  • Includes all revisions in your fee
  • Is Australian-owned and locally-based
  • Has videographers in every city
  • Has the experience to handle both fun creative concepts and more formal corporate projects
  • Works with a variety of clients across multiple industries
  • Has experience working on both internal communications and external messaging
  • Is trusted and pre-approved by the NSW Government Advertising and Digital Communications Services Scheme 2701

Then it’s about time we talked. These are the things that make Punchy so unique in the animated video industry. It’s also why we’re the video marketing agency you’ve been looking for. But don’t just take our word for it, take a look at who we work with. Ours is a client list that includes government agencies and brands you have actually heard of. We’re talking Intel, KPMG, NSW Government, ANZ, Westpac, and that’s just a few.

Our Services

Frequently Asked Questions

We offer a wide range of services including explainer video production, animation studio services, corporate video production, animated TV commercials, web video production, promotional video production, video for websites, event video production, app video production, infographics, presentation design, whiteboard animation, motion graphics, TV production, and marketing video production.

Punchy Digital Media operates a fully-equipped animation studio in Australia, producing unique and engaging animated videos that capture viewers’ attention.

We employ best practices and rigorous processes throughout the animated video production lifecycle. Here are some key ways they maintain high standards:

Planning and research: Before starting a project, we conduct thorough research and planning to fully understand your goals, target audience, and key messaging.

Collaborative scriptwriting: Our studio animation team works closely with clients during the scriptwriting stage, ensuring that the messaging is clear and concise.

Attention to detail in animation and design: With a talented team of animators and designers, we carefully craft every visual element, from character designs and motion graphics to color palettes and visual effects.

Comprehensive review and feedback: Throughout the production process, we incorporate multiple rounds of client review and feedback. This approach allows for refinements and adjustments.

Post-production quality control: Our quality control process extends to the post-production stage, where we carefully review the final animated video for any technical issues or visual inconsistencies.

Industry expertise and experience: With years of experience working with a diverse clients across various industries, we have developed a deep understanding of industry best practices, enabling us to consistently deliver high-quality animated videos.

Creating animated videos involves a collaborative process. First, we start with a discovery phase where we discuss your goals, target audience, and key messages. Then, we move on to scriptwriting, where we craft a compelling story that aligns with your vision.

Once the script is finalized, our designers create storyboards to visualize the scenes. These storyboards serve as a blueprint for the animation. After you approve the storyboards, our studio animators bring the visuals to life, adding movement, color, and sound. Throughout the process, we stay in close communication with you, making revisions as needed so that the final product meets your expectations. Finally, we deliver the completed animated video, ready for use.

Animated videos offer numerous benefits for businesses looking to enhance our marketing efforts. Here are some key advantages:

Attention-grabbing and memorable: Animated videos have the ability to captivate and engage audiences through their visually appealing and dynamic nature.

Simplifying complex ideas: Animated videos excel at breaking down intricate concepts or abstract ideas into easily understandable visual representations. This makes them effective for businesses operating in technical or specialized industries, allowing them to communicate their value propositions clearly to the audience.

Increased engagement: Animated videos are highly shareable and have the potential to go viral, thanks to their entertaining and informative nature. This increased engagement can lead to broader reach and exposure for a business.

Cost-effective: Compared to live-action videos, animated videos can be more cost-effective to produce, especially for businesses with limited budgets.

Consistent branding and messaging: Animated videos offer businesses complete control over the visual elements, allowing for seamless integration of brand identities, color schemes, and messaging. This consistency helps reinforce brand recognition.

For corporate use, various types of animated videos can be produced to serve different purposes. Animated explainer videos are used to simplify complex ideas or processes, making them easy to understand. Training videos are another type of animated video, offering an engaging way to onboard new staff or educate current employees.

Corporate promotional animated videos can highlight company achievements and showcase products or services. Animated infographics can be used to present data and statistics in a visually appealing and easily digestible format.

Absolutely, we excel at crafting bespoke animated videos that align with your brand identity and style guidelines. Our team of talented studio animators and designers create captivating animations that resonate with the desired look, feel, and tone.

During the creative process, we collaborate closely with branding elements, such as color palettes, typography, iconography, etc. This analysis ensures that animated video, from character designs to transitions and visual effects, reflects the brand’s personality. By carefully considering the target audience and brand positioning, we can craft animated videos that communicate your brand’s message and values. Our attention to detail results in a final product feels like a natural extension of the brand.

Absolutely. We produce high-quality educational videos that help in learning, across various subjects and age groups. Our educational video production team in Australia understands the requirements for educational content, making sure that our videos convey concepts in an engaging manner. Our educational video production services encompass a wide range of formats, including explainer videos, training modules, classroom animations, and interactive learning resources.

One of the key strengths of our educational videos lies in breaking down complex topics into digestible segments. Through the use of animated videos, illustrations, and storytelling, we simplify concepts and present them in a way that resonates with the audience. In addition to traditional classroom settings, our educational videos can be used for corporate training programs, employee onboarding processes, and professional development.

Yes, we offer TV commercial production services, with expertise in creating memorable TV advertising content. Our team of seasoned professionals have a deep understanding of the nuances involved in crafting TV commercials that captivate audiences.

From the initial concept development and scriptwriting to live-action filming, animation, and post-production editing, we handle every aspect of the TV commercial production process with attention to detail. Our video production team excels at translating brand narratives into visually striking advertisements.

Our TV commercial production includes a wide range of styles, including live-action, animated, or a blend of both. Our experienced directors and cinematographers ensure that every shot is perfectly framed and executed, while our studio animators breathe life into the characters.

An explainer video has numerous benefits for businesses across various industries. Explainer videos serve as an effective tool for communicating complex ideas or product features in an engaging manner. By breaking down concepts into simple animations, explainer videos can help customers understand the value proposition of a product.

Additionally, explainer videos can be easily integrated into websites, social media platforms, and email campaigns, increasing brand awareness and higher engagement rates. B2B explainer videos also improve conversion rates by guiding customers through the decision-making process and addressing concerns. For internal use, explainer videos provide a cost-effective way to train employees, reducing the need for repetitive live training sessions. They can be used to introduce new policies, procedures, or software systems to employees.

As a leading Australian video and animation production agency, we understand the unique challenges and opportunities faced by startups. One of the key ways we can assist startups is through the creation of compelling explainer videos. These videos are essential for startups looking to clearly communicate their innovative ideas, products, or services to potential customers. With our expertise in storytelling and animation videos, we can help startups craft explainer videos that convey your value proposition and differentiate you from competitors.

Additionally, we can support startups in developing a strong brand identity through the production of corporate videos. These videos can be used for various purposes, such as company introductions, product demonstrations, investor pitches, etc. With a team of experienced videographers and animators located in major Australian cities like Melbourne, Sydney, Brisbane, and Perth, we can provide startups with convenient video production services, minimizing logistical challenges.

Incorporating motion graphics into videos can offer a range of benefits that enhance the overall viewing experience and effectively communicate key messages. Here are some notable advantages:

Visual appeal: Motion graphics videos bring static elements to life through dynamic animations and transitions. This can help capture the audience’s attention, making the video engaging and memorable.

Simplification of complex concepts: Motion graphics excel at breaking down complex ideas or data into easily understandable visual representations.

Storytelling: Motion graphics videos can be used to structure information within a video, guiding the viewer through a narrative or logical flow.

Branding and visual identity: Motion graphics provide an opportunity for businesses to reinforce their brand identity by incorporating specific color schemes, typography, and visual elements that align with our overall branding guidelines.

Versatility: Motion graphics can be seamlessly integrated into various types of videos, including explainer videos, product demonstrations, corporate presentations, etc.

Our animation studio can significantly boost your business by creating engaging video content that improves your communication and marketing strategies. Animated videos are a powerful tool for simplifying complex ideas and presenting them in an easy-to-understand format. Whether you’re looking to introduce a new product, explain a process, or promote your brand, our animated videos can help you achieve your goals.

By using high-quality animation, we can capture your audience’s attention and convey your message in a memorable way. Our videos can be used across various platforms, including your website, social media channels, and internal communications, providing versatile and lasting value. Partnering with our animation studio ensures that you have compelling visual content that drives engagement and ultimately contributes to your business’s success.

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